Khaled rambles technology, tea/coffee, consumer rights and other interest from Saudi Arabia

September 19, 2009

STC and Mobily ad wars (part 2)

Filed under: Videos — Tags: , , , , — Khaled A. @ 5:18 am

The ad war between the Saudi Telecom Company (STC) and Mobily continues. After STC’s response to Mobily. Mobily has aired the following ad on 9/9/2009. The Mobily employee warns against using inferior products shown by “their brothers”, meaning STC. In the end he said “beware of fake products”.

CITC is being quiet about it. But a few days later STC has edited their ad to remove the “fake device” and Mobily has stopped airing their ad mentioned in this post.

I found this interesting comic on Alriyadh newspaper:

ad-wars-stc-mobily-cartoon

The title is “ad wars” and the two women in this ad are dressed in the traditional logo colors of STC and Mobily. Guess the ad war is good for the consumer, no?

This is not the first ad war between the 2 companies. It happened before in 2006 and you can read about it on Arab News.

Powered by WordPress

Better Tag Cloud